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Innovation Explored...

What is the problem the company is solving?
  • Laraid software solutions provides IT Consultancy, software design and development as well as professional services and maintenance of existing projects

  • Plan for developing medical tourism across globe for consulting best doctors across India/International

  • Plan for developing pre-casting for small scale housing development

2

How does it propose to solve the problem ?
  • As a Laraid software solutions, we strictly follow the below analysis before start conversations with clients.

  • Integration Issues

  • Communication Breakdowns

  • Unrealistic or Mismanaged Timelines

  • Feature Overload

  • Lack of Alignment Between Sponsor and User Needs

  • Underestimating The Task at Hand

  • Not Pinpointing the Real ‘Why’

  • Underestimating The Importance of Quality Assurance

  • Feature Creep

  • Security-Related Release Delays

  • Not Defining a Target Audience

  • Underestimating The Demand

3

What is the uniqueness of your company ?
  • Identifying and defining what is unique within a business is like extracting flakes of gold from a pile of sand: Within our company, when we onboard a new client, we send them a long list of questions they must answer. We analyze these answers and highlight the differences, then we go through the process of defining their uniqueness. This is another process that takes time and talent to do

  • Start with our mission and values - We focus on how we deliver what's expected

  • Focus on consumer value:  Our company focuses on consumer values rather than feature and benefits

  • Tap into employee stories: Telling the authentic story of the people that work within the business and we represent our company brand by “Happy Employee”

  • Find the "Why":  We always asks ourselves, "why" your company exists

  • Practice self-reflection - it's the people, their approach, the intangible elements

  • Amalgamate executive responses:  Who is our product for? What business problem does it solve? What category best describes our product? Who are our competitors and how is our product different or unique? By amalgamating the answers, we have our secret sauce

  • Do a competitive set analysis: Once company defines the brand pillars and values, it is imperative that the staff as a whole concur that it actually rings true in practice. Company also does competitive set analysis to find if they are indeed unique and challenge assumptions with research.

  • Find our truth statement: Stepping back and looking at our business from a strategy level is a great idea to move from asking questions to answering them. Find out our truth statement.

  • Have a clear frame of reference: Defining our frame of reference or the category in which we compete with great specificity is often the secret sauce to brand differentiation.

4

How does your company generate revenue ?

We generate revenue by developing software products, software services such as application development, enhancement and maintenance. Reaching more customers, convincing customers to buy more often, improving its marketing strategy, offering prices that fit the market well and maintaining good relationships with customers. We strictly follow the below processes

  • Set defined goals

  • Target repeat customers

  • Target former customers

  • Grow your geographic reach

  • Refine your pricing plan

  • Add products or services

  • Bundle products or services

  • Upsell products and services

  • Add new payment forms

  • Offer delayed payments

  • Change shipping or delivery charges

  • Offer subscriptions

  • Offer discounts, rebates and coupons

  • Create special incentives

  • Survey customers to understand your market

  • Keep sales channel current

  • Change sales incentive structure

  • Develop a public reputation for quality and expertise

  • Develop a reputation in your industry and community

  • Review your online presence

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